The green building market has made all the difference during the downturn in new construction. Despite the decrease in new construction starts, green homes have increased in share—and in value, to be 16% of the market (up from 10% in 2008). Furthermore, in a recent study of builders attending the NAHB’s Green Home Building Conference, [...]
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Going Green at the S&P Housing Summit
Smog-eating tiles mean that roofs never have to go hungry– and other words of wisdom from the S&P Housing Summit green panel There’s no mistaking it. Builders see green building as a market differentiator. As we heard yesterday from Jeff Mezger, president and CEO of KB Home, during Standard & Poor’s Housing Summit in NYC, [...]